1. Ensure that the website image and website theme color are consistent.

UI設計人員經常混淆圖片和顏色，認為網站的顏色是圖片帶來的，這種直觀的錯誤會形成錯誤的指導，背景圖片可以視為圖片，但是 這種情況是固定的，一旦網站升級和修訂，很可能會進行調整。 在這里，天津網站開發部想告訴大家，無論是產品信息還是內容信息中插入的圖像，在保持版權的同時，必須注意圖像的顏色是否與網站的風格相吻合。 這種有意識的態度不僅是在用戶體驗方面。 它不引人注目，并且非常舒適。

UI designers often confuse pictures and colors and think that the color of the website is brought by pictures. This intuitive error will form wrong guidance. The background picture can be regarded as a picture, but this situation is fixed. Once the website is upgraded and revised, it is likely to be adjusted. Here, Tianjin website development department wants to tell you that whether the image inserted in product information or content information, while maintaining the copyright, we must pay attention to whether the color of the image is consistent with the style of the website. This conscious attitude is not only in the user experience. It's unobtrusive and very comfortable.

2.顏色數量不易過多

2. It is not easy to have too many colors

網站的顏色匹配不易過多。 確定色調后，大多數其他顏色都需要丟棄。 通常，配色不會超過2。如果您有任何疑問，可以訪問那些知名的大型網站，看看它們是否再次遵循此原則。 事實證明，數量有限的色彩更加集中地突出了網站的個性，使其更加精確，同時又形成了一個統一的整體，這樣的網站更能受到用戶的青睞！

It is not easy to match too many colors on the website. After determining the hue, most other colors need to be discarded. Usually, the color will not exceed 2. If you have any questions, you can visit those well-known large websites to see if they follow this principle again. Facts have proved that a limited number of colors more intensively highlight the personality of the website, make it more accurate, and form a unified whole. Such a website can be favored by users!

提示：在當今繁華的彩色Internet世界中，網站是展示企業形象的重要渠道之一。 網站顏色的選擇并不是一個空想，而是需要遵循某些顏色匹配原則。 只有這樣，網站才能更富魅力和令人眼花。亂。

Tip: in today's prosperous color Internet world, the website is one of the important channels to display the corporate image. The choice of website color is not a fantasy, but needs to follow some color matching principles. Only in this way can the website be more attractive and dazzling. Chaos.

3.了解過渡色的重要性

3. Understand the importance of transition colors

過渡色非常神奇。 它可以統一幾種不一致的顏色。 在網頁設計中合理使用過渡色可以為您提供幫助。公司的色彩搭配技術已達到了更高的水平。 常見的過渡色具有以下類型的顯示形式：中間色調的兩種顏色，分別與黑色，白色和灰色混合在一起以進行調整，并與相同顏色混合在一起以進行調整。

The transition color is amazing. It can unify several inconsistent colors. The rational use of transition colors in web design can help you. The company's color matching technology has reached a higher level. Common transition colors have the following types of display forms: two colors of middle tone, mixed with black, white and gray respectively for adjustment, and mixed with the same color for adjustment.

第四，突出顯示主題

Fourth, highlight the theme

任何網站都會有自己的主題，并且設計和運營必須符合網站的主題。 因此，在進行網頁設計中的顏色匹配之前，您必須了解網站的主題。 為了突出主題，請選擇適當的顏色以形成自己的獨特風格。 例如，對于從事金融經濟的公司來說，顏色是藍色，主要是灰色，這不僅反映了公司的文化，而且使訪客感到專業和平靜。

Any website will have its own theme, and the design and operation must conform to the theme of the website. Therefore, before color matching in web design, you must understand the theme of the website. In order to highlight the theme, please choose the appropriate color to form your own unique style. For example, for companies engaged in financial economy, the color is blue, mainly gray, which not only reflects the company's culture, but also makes visitors feel professional and calm.

五，注意顏色的對比度

5、 Pay attention to the color contrast

在網頁的色彩匹配中，對于不同的顏色，對比度是不同的，效果也是不同的，也會使人們產生不同的心理和生理差異 。 感覺。

In the color matching of web pages, for different colors, the contrast is different, the effect is also different, and people will have different psychological and physiological differences. Feeling.

A。 亮度對比度：明亮的對比度包括色差和消色差。 在不同的顏色中，亮度差異會有所不同，這主要是不同顏色的明暗之間的差異。 人們的視覺主要是通過色彩，空間等的層次來創造亮度的對比，因此，在色彩匹配的過程中，必須注意色彩的對比度，以使其更加符合要求。 網站設計。

A。  Brightness contrast: bright contrast includes color difference and achromatic difference. In different colors, the brightness difference will be different, which is mainly the difference between the brightness and darkness of different colors. People's vision mainly creates brightness contrast through the layers of color and space. Therefore, in the process of color matching, we must pay attention to the color contrast to make it more meet the requirements. Website design.

B。 區域對比度：對于相同的顏色，區域范圍越大，純度和亮度越強。 當面積范圍較小時，情況相反。 人們稱其為顏色的區域效果。 因此，在網站設計中應用色彩匹配時，有必要結合不同色彩所占的面積，合理地進行面積比較。

B。  Regional contrast: for the same color, the larger the regional range, the stronger the purity and brightness. When the area range is small, the opposite is true. People call it the area effect of color. Therefore, when applying color matching in website design, it is necessary to compare the area reasonably combined with the area occupied by different colors.

C。 顏色比較：在網頁設計中應用顏色匹配時，需要進行良好的顏色比較。 確定主色調后，還必須考慮其他顏色和主色調的組合以突出顯示網站的主題。  。

C。  Color comparison: good color comparison is required when applying color matching in web design. After determining the main tone, you must also consider other combinations of colors and main tones to highlight the theme of the website.

D。 純度對比：指不同顏色之間純度差異所形成的對比。 使用純度對比，可以更清晰地定義色彩效果。

D。  Purity contrast: refers to the contrast formed by the purity difference between different colors. Using purity contrast, you can more clearly define the color effect.